About AABA
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ABOUT AABA
Building the Future of the Global Clean Beauty Economy
Ethical Market Access
We help clean beauty brands enter African markets with transparency, cultural awareness, and long-term sustainability—building trust with both creators and consumers.
Collective Impact
AABA brings brands, influencers, and partners together to create shared economic value, education, and global visibility across the beauty ecosystem.
To advance the global clean beauty economy by empowering African creators, supporting responsible brand expansion, and delivering education-driven, culturally aligned beauty opportunities across Africa and the United States.
Our Mission
A globally connected beauty ecosystem where clean products, cultural exchange, and economic empowerment work together to create lasting prosperity for brands, influencers, and communities.
Our Vision
Our History & Milestones
The Africa America Beauty Alliance was formed in response to a growing need for responsible global beauty expansion.
As interest in Africa’s beauty market increased, AABA was created to provide structure, education, and trust, ensuring that clean beauty brands enter African markets ethically while African influencers and consumers gain fair access to opportunity and education.
Key Milestones
- Formation of AABA as a global clean beauty coalition
- Early pilot collaborations with U.S. clean beauty brands
- Activation and education of African beauty influencers
- Community-focused clean beauty awareness initiatives
- Expansion toward multi-city activations and cultural partnerships
Leadership

AABA is guided by leadership committed to ethical beauty, economic empowerment, and cross-cultural collaboration.
Chairwoman
Ms. Lisa Goshon
Ms. Goshon provides strategic leadership and vision for AABA, guiding the alliance’s mission to build the world's first Integrated Translational Science Commercialization Ecosystem aka "ITSCE" turning African innovation into practical application, economic opportunity and advancement in education.
Our Team
- Dr. Ashley Dash: Venture Development Officer
- Ms. Kenya Carter: Director of Sustainability
- Dr. Richard West: Influencer and Creator Economies
- Prof. Sherry Harold: Director of Education & Community Development
- Director of University Relations (Open)
- Gallatech Financial Services
Together, the team ensures transparency, accountability, and long-term impact for all alliance members.
Join the Movement
The future of beauty is global—and it must be ethical, inclusive, and empowering.
Whether you are a clean beauty brand, an influencer, or a cultural partner, AABA provides the structure, education, and network needed to grow responsibly in Africa’s beauty market.
